ERNIE Image
Starter · $9.9
$0.10
per image
396 credits ÷ 4 = 99 images
Pricing Plans
One-time purchase · Credits never expire
Ernie Image Pricing
Buy once, use whenever. Ernie Image credits never reset, never expire, and work across both models — full quality or fast drafts, your choice every time.
No monthly reset1 free credit on signupCommercial use permitted
Starter
396 credits
$9.9
One-time · no subscription
- Access to both ERNIE Image and Turbo models
- All aspect ratios — 1:1, 16:9, 9:16, 4:3, 3:4
- Custom dimensions up to 2048×2048 px
- High-resolution PNG output
- Prompt Expansion — AI enhances your prompt automatically
- Batch generation — up to 4 images per request
- Credits never expire — one-time purchase
- Commercial use permitted (Apache 2.0)
Creator
1,300 credits
$29.9
One-time · no subscription
- Everything in Starter
- 3.3× more credits than Starter — ideal for ongoing projects
- Best price per credit across all plans
- Mix ERNIE Image and Turbo freely to stretch your budget
- Generate up to 325 poster-quality or 1,300 Turbo images
- Email support — responses within 24 hours
- Credits never expire — use at your own pace
Most Popular
Pro
2,626 credits
$49.9
One-time · no subscription
- Everything in Standard
- Highest credit volume — built for heavy workflows
- Lowest cost per image across all plans — $0.076/image at Turbo
- Run large-scale batch jobs: 50+ ad creatives in one session
- Priority email support — responses within 12 hours
- Credits never expire — no pressure to generate on a schedule
- Commercial use permitted — ads, client work, print
Cost
What Does Each Image Actually Cost?
Two models, three plans. Here's the math — so you can pick the right combination for your workflow.
ERNIE Image
Standard · $29.9
$0.092
per image
1,300 credits ÷ 4 = 325 images
ERNIE Image
Pro · $49.9
$0.076
per image
2,626 credits ÷ 4 = 656 images
ERNIE Image Turbo
Any plan
$0.019
per image (Pro)
1 credit / image — up to 2,626 Turbo images on Pro
Credits never expire. There's no monthly reset and no expiration date. Buy credits once and use them at your own pace — whether that's 100 images this week or spread across six months. Mix ERNIE Image (4 credits) and Turbo (1 credit) freely to stretch your budget further. Use Turbo for drafts and ERNIE Image only when you need the final render.
Plan Comparison
Compare All Plans Side by Side
Every plan includes the full feature set. The only variable is credit volume — and price per image decreases as you go up.
| Feature | Free | Starter · $9.9 | Standard · $29.9 | Pro · $49.9 |
|---|---|---|---|---|
| Credits & Cost | ||||
| Credits included | 1 (on signup) | 396 | 1,300 | 2,626 |
| ERNIE Image images (÷4) | — | 99 | 325 | 656 |
| Turbo images (÷1) | — | 396 | 1,300 | 2,626 |
| Cost per ERNIE Image | — | $0.100 | $0.092 | $0.076 ↓ |
| Cost per Turbo image | — | $0.025 | $0.023 | $0.019 ↓ |
| Credits expire | — | Never | Never | Never |
| Purchase type | — | One-time | One-time | One-time |
| Models & Output | ||||
| ERNIE Image (full quality) | ✓ | ✓ | ✓ | ✓ |
| ERNIE Image Turbo (fast) | ✓ | ✓ | ✓ | ✓ |
| Output format | PNG | PNG | PNG | PNG |
| Max resolution | 2048×2048 | 2048×2048 | 2048×2048 | 2048×2048 |
| Custom dimensions | ✓ | ✓ | ✓ | ✓ |
| Batch generation (up to 4) | ✓ | ✓ | ✓ | ✓ |
| Features | ||||
| Prompt Expansion (LLM) | ✓ | ✓ | ✓ | ✓ |
| Safety Checker | ✓ | ✓ | ✓ | ✓ |
| Commercial use | ✓ | ✓ | ✓ | ✓ |
| API access | — | — | — | — |
| Support | ||||
| Email support | — | Standard | 24h response | 12h response |
Credits Explained
How Credits Work
Simple rules. No hidden charges. No rollover loss.
Credits Never Expire
Once purchased, your credits stay in your account forever. No monthly billing cycle wipes them out. No "use it or lose it" pressure. Buy a pack in January, use the last credit in December.
One-Time Purchase — Not a Subscription
There are no recurring charges. You pay once, you own the credits. No cancellation required. No automatic renewal. Your payment card won't be charged again unless you buy more credits yourself.
Mix Models Freely Within the Same Credit Pool
Your credits work across both models. Use ERNIE Image (4 credits) when quality matters — posters, final assets, client deliverables. Switch to Turbo (1 credit) for drafts, variations, and rapid iteration. One balance, two tools.
Ready to start? Open the Ernie Image AI image generator — new accounts receive 1 free credit on signup.
New Accounts Get 1 Free Credit
Every new account receives 1 free credit on signup — enough to generate one Turbo image and see the output quality for yourself. No credit card required to claim it. Sign up, try it, then decide whether to buy.
Credit consumption examples — Standard plan (1,300 credits)
ERNIE Image · full quality, 1 image
4 credits= 325 images total
Turbo · fast draft, 1 image
1 credit= 1,300 images total
Batch of 4 × Turbo images in one request
4 credits= 325 batches (1,300 imgs)
Batch of 4 × ERNIE Image in one request
16 credits= 81 batches (324 imgs)
Mixed workflow: 200 Turbo drafts + 100 final renders
600 credits700 credits remaining
Use Cases
Which Plan Fits Your Workflow?
Real scenarios mapped to the right credit volume — so you're not over-buying or running short.
Freelancer Testing the Tool for a Client Brief
A designer wants to explore 80–90 visual concepts for a rebrand proposal. They run Turbo for fast direction exploration, then spend the remaining credits on ERNIE Image for the 10 best options to present. 396 credits covers the whole process comfortably.
~99 final · ~396 TurboEducator Creating a Full Semester of Visual Materials
A teacher generates one infographic per lesson — 90 lessons, 90 images, all with readable text labels. Using Turbo at 1 credit each, 396 credits easily covers the full semester with room left for revisions.
396 Turbo imagesSocial Media Manager Running Multiple Brand Accounts
Managing five brand accounts with three posts each per week means 60 images a month. Standard's 1,300 credits covers over five months of full-quality images — or a full year if they use Turbo for drafts and ERNIE Image only for final posts.
~5 months full qualityMarketing Team Running a Product Launch Campaign
A product launch needs 50 hero images, 100 ad variants across sizes, and 50 email header graphics — 200 images total. Standard handles this in one purchase with 1,100 credits to spare for the next campaign.
200 images · 800 credits remainingE-commerce Store Generating Product Imagery at Scale
A Shopify store with 200 SKUs needs lifestyle shots, white-background variants, and social crops for each product — roughly 600 images. Pro's 2,626 credits handles the full catalog twice over, leaving buffer for seasonal campaigns.
600 images · 2,026 credits spareGame Studio Producing Concept Art for a Full Title
Pre-production on a mid-size game title requires 500+ environment concepts, character explorations, and UI mockups. Using Turbo for ideation (1 credit each) and ERNIE Image for presentation-ready assets (4 credits), 2,626 credits supports the complete pre-production pipeline.
500+ concept imagesNot sure if Ernie Image fits your workflow? Read the Ernie Image review for an honest assessment of output quality and real-world performance.
FAQ
Pricing FAQs
Quick answers about credits, pricing, and usage.
How do Ernie Image credits work?
Credits are the currency for image generation on Ernie Image. ERNIE Image (full quality) costs 4 credits per image. ERNIE Image Turbo (fast drafts) costs 1 credit per image. Credits are deducted per image generated, regardless of whether you generate 1 or 4 images in a single request.
For a complete walkthrough of generation settings and credit usage, see the Ernie Image usage guide.
Do Ernie Image credits expire?
No. All purchased credits are permanent. They never expire and carry over indefinitely — there is no monthly reset and no expiration date. Buy once and use them at your own pace.
Is Ernie Image a subscription service?
No. All plans are one-time purchases. There are no recurring charges, no automatic renewals, and no cancellation required. You pay once and own the credits permanently.
How many images can I generate with each plan?
Starter (396 credits): ~99 ERNIE Image images or ~396 Turbo images. Standard (1300 credits): ~325 ERNIE Image images or ~1300 Turbo images. Pro (2626 credits): ~656 ERNIE Image images or ~2626 Turbo images. You can mix both models freely within the same credit balance.
What is the cost per image on each plan?
Starter: $0.10 per ERNIE Image, $0.025 per Turbo. Standard: $0.092 per ERNIE Image, $0.023 per Turbo. Pro: $0.076 per ERNIE Image, $0.019 per Turbo. Cost per image decreases as plan size increases.
Does Ernie Image offer an API or bulk pricing?
No. Ernie Image does not provide an API service. Image generation is available through the web interface only. Credits are available in three one-time purchase tiers — Starter, Standard, and Pro.
What is the difference between ERNIE Image and ERNIE Image Turbo?
ERNIE Image runs 50 denoising steps at 4 credits per image — best for final-quality deliverables. ERNIE Image Turbo runs 8 denoising steps at 1 credit per image — ideal for fast drafts and rapid iteration. Both models are available on all plans.
Can I use generated images for commercial purposes?
Yes. The underlying ERNIE Image model is released under Apache 2.0, which permits commercial use of generated outputs. You can use images in advertising, client work, products, and print without a separate commercial license.
ROI
What Does This Actually Save You?
Compare the real cost of AI generation against the alternatives — and see where the numbers land.
Marketing Poster with Readable Text
Stock License
$15–50
Per image, non-exclusive, often generic
Ernie Image
$0.08
Custom, on-brand, with legible text — Pro plan
99% cheaperSave $14.92 – $49.92 per image vs stock
Product Photo Shoot — 50 SKUs
Photo Shoot
$1,500+
Photographer, studio, editing, half-day minimum
Ernie Image
$15.20
200 credits (50 images × 4) on Standard plan
99% cheaperSave $1,484+ for 50 product images
Social Media Content — 1 Month (60 posts)
Freelance Designer
$600–900
$10–15/image, custom brief, 2–3 day turnaround
Ernie Image
$13.80
60 credits (Turbo) on Standard — ready in minutes
97% cheaperSave $586–886 per month
Ad Creative Testing — 100 Variants
Agency / Tools
$500–2,000
Per campaign, A/B variant production, days of back-and-forth
Ernie Image
$7.60
100 credits (Turbo) on Pro — 100 variants in one session
98–99% cheaperSave $492–$1,992 per campaign test
The real advantage isn't just cost — it's speed and iteration.
The biggest ROI from Ernie Image isn't the 97–99% cost reduction. It's the ability to explore 50 variations in the time it takes to brief a designer, catch the right direction before committing to production, and generate final-quality assets the same day you have the idea — not three days later. Credits never expire, so every purchase compounds in value the longer you use the tool.